Our EastEnders Pledge Drive on WLIW Hits the Goal Again!

This clip from this week's E20Chronicles, EastEnders e-newsletter says it all!: Success! More news to come from WLIW about EastEnders and other terrific British telly, so stay tuned!...

Support EastEnders on WLIW21 New York & You Might Win Great EE Memorabilia Autographed by Shane Richie!

We are nearing the end of our 2014 EastEnders WLIW21 Pledge Drive But you still have time to get your pledge in to support another year of EastEnders on PBS station WLIW21 New York. Please check out the post directly below this one for all the details. 

Your tax deductible donation to 'WLIW21' will enter you in a drawing to win one of these great EastEnders items (pictured above) autographed by Shane Richie.

Don't know how to pledge? Go to PBS station WLIW21's dedicated EastEnders page wliw.org/EastEnders, or check out the post directly under this one for all the details.

TA!

IMPORTANT NEWS ABOUT EASTENDERS ON WLIW21 New York

EastEnders on WLIW Alert!: Some of you have asked how our recent WLIW Pledge breaks did, and I have the results: We did not yet hit our goal and again, as in recent years past, WLIW has asked us to partner with them to help raise the balance needed to pay for another year of the BBC licensing fee for EastEnders. The good news is we are more than half way there - and actually, it's also good news that WLIW comes to us every year and wants to partner with us!

 Below is more information as to how you can help us reach our goal, and there are 2 ways you can contribute.

First: WLIW has created a dedicated EastEnders Pledge Page, on their secure website, where you can go contribute ANY amount. And I do mean ANY amount! You can pledge for any of the fun EastEnders gifts there (like the tote bag pictured here) But we know that things may be tough for some and you may not be able to make a larger pledge (for a gift), so on this new dedicated EastEnders Pledge Page there is a "no gift" button (at the top left). When you click on that button you can pledge any amount and it gets credited to EastEnders. Even if it is smaller amounts like $10 or $25, it all adds up - like snowflakes!! We aren't snowed under by one big flake; it is a gazillion tiny flakes that have piled up (and up and up!) So here's a zen-like request: Be a snowflake and help our EastEnders pledges pile up!
Please go to WLIW's EastEnders pledge page here: wliw.org/EastEnders 

Second: If you prefer, you can do what we have done in the past and send in a check made out to "WLIW21", to my P.O. Box. If you include a SASE (self-addressed, stamped envelope) I will return your check if we don't hit our goal - though we always do hit our goal (knock wood, kine hora, pooh pooh!) and so I always end up using those SASEs to mail you the results and a thank you letter. But if that is the way you feel most comfortable pledging, please do use that option. When the drive is over and we hit our goal, I will turn over the stack of checks to WLIW. The address is below in the EASTENDERS FOREVER section.

'It's like deja vu all over again.' ~Yogi Berra: Who doesn't love Yogi? And who (here, at least) doesn't love EastEnders? When I met with staffers at WLIW after last year's successful drive, they said they thought that this was the most effective way to fund EastEnders; to combine the regular pledge breaks with these drives we organize. It would be nice if we didn't have to do this; if everyone just called in to pledge during the pledge breaks, but we understand that some Easties simply feel more comfortable pledging this way, to one of these special drives. And so here we are again! Hopefully you'll all come through again this year! TA!

***Your pledge, no matter what way you send it, enters you in a drawing to win EastEnders memorabilia autographed by Shane Richie.

As always, if you have any questions about any of this, please just email me here at the Launderette: E20Launderette@gmail.com

EASTENDERS FOREVER ON WLIW

Some of you may have already received this postcard (below). If you haven't, here it is:

Dear EastEnders Fan,
 

As you may know, EastEnders is a series purchased from the BBC by WLIW for

our viewing pleasure.  We Easties are as appreciative of EastEnders as WLIW is of our devoted viewership.  Did you know that the majority of funding for WLIW to purchase programs like EastEnders comes from donor-member-viewers like us?

If you love EE enough to want it to continue, please mail your checks of $60 or $100 or whatever amount is right for you, made out to WLIW21 by April 1st  to:

EASTENDERS FOREVER
c/o  D. GILBERT
PO BOX 1106
OLD CHELSEA STATION
NY, NY  10113

If you prefer to donate online, go to www.wliw.org/EastEnders where you can select an EE thank you gift or pledge your entire contribution to support programming on WLIW.

As always, if you have any questions, please email me. 

Many thanks for your continued support of EastEnders on WLIW.

Sincerely,

Debbie Gilbert    

***If you got, or even if you didn't, we hope you will respond again, as so many of you have responded in the past, and pledge either by sending in your check made out to 'WLIW21', or by going to WLIW's secure, dedicated EastEnders Pledge Page: wliw.org/EastEnders.

 

CONGRATULATIONS Easties!

Congratulations, YOU DID IT! The call went out to all Easties, to help WLIW raise the balance needed to pay the BBC's licensing fees for another year of EastEnders: $15,000 was needed and once again you responded. You sent $15,250 in checks made out to WLIW to my P.O. Box (I went to their offices this past Wednesday to deliver the big stack of checks!) And even more of you clicked on the direct link in my E20 Chronicles e-newsletter, to pledge via WLIW's dedicated EastEnders Pledge page - a page they created just to help our drive. (I don't have the final tally on those yet, but the bottom line is we succeeded!) You Easties are amazing!

What is also amazing is the partnership between EastEnders fans and WLIW, and it demonstrates what we can do when we work together on the same team.

WLIW asked me to pass this message along to you:

"WLIW is extremely grateful to all of the loyal Eastenders viewers. Your direct support and generosity is why this series remains on our air. We are happy to bring you another season of Eastenders on WLIW 21. On behalf of all of us here at WLIW, Thank you!" 
Mark Cataldo, Senior Director, On-Air Fundraising & Donor Services

That's it for now Easties. If you would like to keep up with all things EastEnders, (including our fan events here in NYC) please make sure you sign up for my FREE, weekly EastEnders newsletter, The E20 Chronicles. The E20Chronicles is the only way to find out what's going on with EastEnders here in the States. To sign up, just email me here at the Launderette: E20Launderette at gmail dot com

Thank you to all you Easties who participated in this drive! Because of you, all EastEnders fans get to enjoy another year of EastEnders on WLIW. TA!